The Toronto Argonauts will leverage Stadium Digital’s industry-leading All Access fan engagement platform to connect with visitors to the Grey Cup Festival from November 24 through to the 104^th Grey Cup at BMO Field in Toronto.

As part of the Argos All Access execution, fans who register will be able to collect ‘yards’ or points by attending various Grey Cup Festival activities, and playing the Grey Cup Gameday Predictor . They will also be able to redeem their loyalty yards for unique Grey Cup and Argos experiences, and can test their skill at the Armchair Quarterback to receive a discount at the Grey Cup Shop.

Some of the 104^th Grey Cup Festival activities that will feature Argos All Access include:

• The Shipyard at Grey Cup – Official Argos Team party
• The Budweiser Gameday Fan Zone
• Grey Cup Shop
• Armchair Quarterback

Stadium Digital and the Toronto Argonauts partnered on Argos All Access earlier this season introducing loyalty redemption opportunities, targeted offers and exclusive content.