Tag: Grey Cup

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2016 in Review

December 15, 2016 No Comments Blog, Media Coverage, Press Release

From record performances by Canadian athletes on the world stage, to our country’s new love affair with soccer, this has been a truly memorable year for Canadian sports. Along the way, we saw fans engaging with their favorite teams and athletes in exciting new ways.

A highlight for Stadium Digital was the expansion of All Access to the Toronto Argonauts’ digital and in-stadium platforms. Added this year, Hamilton Tiger-Cats fans could redeem their points and earn additional points by swiping their season seat holder card at retail or concession locations at Tim Hortons Field. We were also thrilled to be a part of the 104th Grey Cup creating some engaging new fan integrations that brought football fans even closer to one of the most memorable games in Grey Cup history.

Our major initiative over the past year was the successful launch of the Canadian Hockey League’s new and fully mobile responsive website network across the league’s slate of 60+ teams, leagues and special events. This includes all team sites in the Ontario Hockey League, Western Hockey League and Quebec Major Junior Hockey League along with the Mastercard Memorial Cup.

We are extremely proud to have implemented a dynamic new content hub and that streamlines the fan experience across all devices.

It has been a joy to work with all of our partners and friends this past year – your commitment to excellence continues to inspire all of us at Stadium Digital.

Please have a wonderful Holiday Season.  We are looking forward to sharing news on several exciting new initiatives in the New Year.

2016 Stadium Digital Highlights

SportsCaster Magazine – Hamilton Tiger-Cats Set the Standard in Digital Fan Engagement

SportsTechie –  Stadium Digital Powers Canadian Hockey League Technology Behind CHL Website Network

Yahoo Sports – Canadian Hockey League follows the NHL’s lead on a digital refresh

before the game between the Toronto Argonauts and the BC Lions at BMO Field in Toronto, ON. Wednesday, August 31, 2016. (Photo: Johany Jutras)

Toronto Argonauts Launch Grey Cup Edition of All Access

November 23, 2016 No Comments Press Release, Sports Tech

The Toronto Argonauts will leverage Stadium Digital’s industry-leading All Access fan engagement platform to connect with visitors to the Grey Cup Festival from November 24 through to the 104th Grey Cup at BMO Field in Toronto.

As part of the Argos All Access execution, fans who register will be able to collect ‘yards’ or points by attending various Grey Cup Festival activities, and playing the Grey Cup Gameday Predictor . They will also be able to redeem their loyalty yards for unique Grey Cup and Argos experiences, and can test their skill at the Armchair Quarterback to receive a discount at the Grey Cup Shop.

Some of the 104th Grey Cup Festival activities that will feature Argos All Access include:

Stadium Digital and the Toronto Argonauts partnered on Argos All Access earlier this season introducing loyalty redemption opportunities, targeted offers and exclusive content.

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